Challenge: 

Guaranty had 168 bank branches producing local advertising with little guidance or support, and at considerable expense of time and money.

Response: 

The Guaranty Bank advertising hub, built on Pageflex web-to-print technology, offers branches and regional coordinators the ability to customize their local advertising quickly and at no cost.
With a moderate investment in this platform, Guaranty's central marketing organization was able to avoid staffing up to fill local advertising requests.

Result: 

Branches are now able to communicate effectively with their local comunities. All advertising is timely, on strategy, and affordable.