Resonetrics Digital Marketing Blog

What’s your marketing go-to?

As a small business owner, you probably don’t have a huge marketing budget. Luckily, there are countless advertising opportunities for businesses who want to make a big impact without spending a ton.

When you’re looking to build a connection with potential and existing customers, where do you turn?

You’ve got an impressive set of skills!

As a home services provider, you’re in an enviable position - you’re surrounded by potential customers everywhere you go! 

Your customers are your neighbors and friends, your bank teller, and even the person ahead of you in the supermarket checkout line - but how do you get the word out about your business??

Local SEO has made it easier than ever to boost your visibility without resorting to gimmicks (inflatable wavy-arm guy, I’m looking at you) or ineffective marketing tactics. 

Artificial intelligence (AI) is all around us. You probably use it every day without even thinking about it.

Remember the halcyon days of organic reach via social media?? All you had to do was set up your profile, post regularly, and watch your brand recognition spread far and wide.

Growing your home service business means that you’ve got to get your name out there, but what’s the best way to get your name in front of potential customers without spending a fortune??

The phrase “paid ads” often strikes fear in the hearts of small business owners who don’t have a huge advertising budget, but that fear is often unfounded. Sure, the sky is the limit when it comes to buying ad space, but that doesn’t mean you have to sell your firstborn to effectively promote your business! 

As a home services provider, you understand the importance of getting your name in front of customers, but it’s getting harder and harder to get the exposure you need organically. Organic reach through social media is all but dead, and even relying on strong SEO strategies might not be enough to get your business in front of your community.

Your website is the first place potential customers go when they want to learn more about your business, so you need one that makes a great first impression.