Resonetrics Digital Marketing Blog

5 Things Every Great Website Needs

5 Things Every Great Website Needs

Your website has a BIG job! It welcomes potential clients, educates them about your business, answers their questions, highlights your best work, and encourages new leads to become loyal customers. Every business has different website needs, but there are 5 things that EVERY great website has in common: Great DesignNobody wants a clunky, ugly website that looks like it was designed by a high schooler in 1999. Your website introduces your business, and you want to make a GREAT first impression....

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5 Clients You DON’T Want!

5 Clients You DON’T Want!

You’ve got to have a steady stream of clients to keep your business growing and thriving, but that doesn’t mean you should take on EVERY client that walks through your door! Your time is valuable, and you don’t want to waste it on clients that are more trouble than they’re worth. Save your services for loyal, appreciative, easy-to-work with clients, and avoid these 5 duds at all costs! Time WastersThey booked a consultation, you designed a project plan, they’ve asked a million questions, and...

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Am I Optimized??

Am I Optimized??

An optimized website can be a powerful tool for your home service business. It can drive more traffic to your website, expand your visibility, and boost the effectiveness of your paid ad campaigns. You’ve probably heard about optimization, but you might still have some questions, like “What does optimization mean?” or “How do I optimize my website??” When you’re ready to optimize, Resonetrics can help, but in the meantime, here are a few tips to get you started! What is...

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You’re the Best in the Biz! Here’s How to Prove it.

You’re the Best in the Biz! Here’s How to Prove it.

You know you’re great at what you do, but that’s not enough to get customers in the door! The home service market is littered with competition, and a catchy slogan or memorable logo might not be enough to make your company stand out from the crowd. To attract new customers and crush your competition, you have to prove that you’re the best right from the start. Demonstrating your value isn’t always an easy task, so we’ve got 3 tips that help you show that you’ve got what it takes and then some!...

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Do I Need a Lead Magnet?

Do I Need a Lead Magnet?

When you’re focused on growing your business, a lead magnet can be an excellent tool for attracting new customers but be warned - not all lead magnets are created equal! We’ve researched the top attributes of effective lead magnets, and we’re breaking them down one by one so you can create a valuable asset that will bring new leads directly to your door! What is a Lead Magnet?? Lead magnets are a marketing tool that attracts new customers by offering a valuable resource in exchange for their...

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The Best Shareable Content for Home Service Businesses

The Best Shareable Content for Home Service Businesses

You’ve probably heard a lot about content marketing, but you might not be sure how you can apply those strategies to your home service business. Never fear - Resonetrics is here! We’ve gathered 7 of the best shareable content ideas for home service providers: Give Customers a Sneak Peek!Up the hype before you roll out an awesome new service or life-changing new product. Give your loyal followers a sneak peek at your newest products or services to get them excited and eager to welcome your next...

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5 Clever Ways to Drive Customers to YOU!

5 Clever Ways to Drive Customers to YOU!

When you’re ready to scale your home service business, there’s one thing you need more than anything else - new customers! Sure, you’re still relying on your solid foundation of loyal customers, but it’s important to keep your sales pipeline packed with new leads as well so you can ensure a steady flow of income for years to come! Here are 5 clever ways to drive new customers directly to your business: Up Your SEO GameYou’ve heard all about targeted key words, but are you paying attention to...

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7 Smart Ways to Make Your Business Stand Out!

7 Smart Ways to Make Your Business Stand Out!

In the increasingly crowded field of home service providers, it can be challenging to make your business stand out from the crowd. You and your competition are vying for the same customers, and you’ve got to stand head and shoulders above the rest to command your share of the client pool! Here are 7 simple things that you can do to ensure that your business is leading the pack: Choose Your Niche“Home service provider” is a BIG umbrella! The secret to standing out is to focus primarily on what...

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The 3 Keys to Getting Better Customers

The 3 Keys to Getting Better Customers

Tired of potential customers that aren’t really a great fit for your home service business? Sick of bending over backwards for wishy-washy leads that can’t commit to a plan or bring the budget to back it up? We can help!! Here are 3 great customer engagement strategies to bring the RIGHT kind of leads directly to your door: Know Your CustomerWho are they, what are their problems, and how do you solve them? Mapping your customer journey can be incredibly helpful in understanding what customers...

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5 Ways to Increase Your Brand Visibility

5 Ways to Increase Your Brand Visibility

Your home service company is more than just a business- it’s a unique brand with the experience and know -how to make any project a success! But all those great credentials won’t do you much good if potential customers don’t know you exist… Here are 5 easy ways to increase your brand visibility and get your business the attention it deserves: Social Media MarketingWe cannot stress this enough, when it comes to small business marketing, social media is your best friend! You can reach a huge...

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